Paid Media
Zea Relief
The Issue
Zea Relief reached out to us wanting to scale their Facebook ads and take their business to the next level. They wanted an agency that understood their brand, tone and creative, and could effectively convey this in ads and campaigns.
Our Objectives
We wanted to create a new strategy that worked around their new, stronger brand image, and pushed the product ranges they believed would succeed. To reach new audiences and create a high customer return rate.
Our Process
Our new campaigns were based completely around their essential oil range, a lower price point product, with less recognition compared to others. To drive our campaigns we pushed these essential oils and reiterated their quality and unique position in the market, as a small, Australian family business.
The Results
Since joining Expose, Zea Relief has seen an increase in revenue, sales, and returning customers by more than 40%. By continuously pushing their quality and unique products, we were able to secure a return audience, reach their desired target, and build a solid brand.
